I'm Milanese, but my life has been a continuous journey: from Italian roasters to coffee plantations in distant lands, along the entire supply chain.
I've had the privilege of working for over 20 years as an international sales manager for several leading Italian coffee roasters.
I've proudly brought the quality of Made in Italy to numerous international markets, helping to spread the culture of espresso.
Over the years, I've learned that coffee is much more than just a
drink.
It's a universal language, a bridge between cultures, a meeting of
different stories that blend together in a single moment of social
interaction.
Today Moka Colors is my most important journey.
Moka Colors was born with the aim of enhancing the craftsmanship of the coffee product : from the selection of raw coffee to the creation of the blends, from the roasting process to the packaging, respecting tradition and guaranteeing the consistency of the flavour in the cup over time.
A coffee that, like me, is constantly on the move, always seeking new experiences, new horizons, new discoveries. Nord, Ovest, Est, Sud, and Zenit are the cardinal points that guide me: my way of believing in the value of sharing.
Moka Colors, in fact, lives and breathes thanks to the people who choose it. Because coffee always unites.
It transforms a daily gesture into a ritual, an encounter, a story.
Each of you is a piece of this tale. And every story, just like every blend, has its own color.
I have collected them all in Moka Colors.
Now it's your turn to choose yours!
NORD
Designed for the most sensitive palates, it is a coffee that invites
reflection, a beauty break that speaks the language of Moka Colors.
OVEST
It is the ideal blend for those seeking harmony and presence, a conscious ritual that reflects the cultural spirit of Moka Colors.
EST
A coffee with a rich and rounded aroma, with a light spicy hint, a blend that combines different origins and sensations in perfect Moka Colors style.
SUD
Like every Moka Colors creation, it is a meeting of cultures, a blend that ignites the senses and connects people.
ZENIT
Decaffeinated coffee.
Ideal for an authentic espresso anytime, without sacrificing the pleasure of flavor.
Moka Colors for Vidas.
Moka Colors products are on sale until January 31, 2026, at the Vidas Christmas Shop in Milan, at Via Belfiore 7.
Each packet of Moka Colors coffee is a gesture of love for the young patients that Vidas welcomes at Casa Sollievo Bimbi and helps ensure care and support for them and their families.